Diagon Alley New Arrivals
What has just arrived on Diagon Alley. New licensed releases are added here first — recently Cinereplicas kitchenware and baking moulds, house patches, new gift sets, notebooks and socks. Worth checking before the rest of the shop.
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Why start with new arrivals
Two reasons, and the second is the one that matters. First, these are the pieces nobody you know owns yet, which is the whole point of a gift for a serious fan. Second, new licensed releases arrive in limited first batches — a manufacturer’s first run sells through and the restock can be months away, so the window on a new release is narrower than on the standing range.
What tends to arrive
- Kitchen and baking — the newest Cinereplicas aprons, cookie stamps and chocolate frog moulds.
- Gift sets — our own new selections, built around a theme rather than filled to a price.
- Stationery — new notebook and journal designs as the licensors release them.
- Clothing and accessories — socks, patches and house pieces.
- Seasonal pieces — Christmas, Easter and back-to-school lines, which appear here before they reach their own category.
How the range is kept current
We sell nothing but the wizarding world, so a new licensed product is news here rather than one line in a catalogue of thousands. Every new arrival gets the same treatment as the standing range: dimensions, materials and contents on the product page, nutritional values and allergens on anything edible, age ratings and certification on toys. Items in stock are prepared for dispatch within 24 hours.
At a glance
| What is here | The newest licensed Harry Potter releases |
|---|---|
| Typical categories | Kitchen and baking, gift sets, stationery, clothing, seasonal |
| Availability | First batches are limited; restocks can take months |
| Stated on every item | Dimensions, materials, contents |
| Licence | Officially licensed Wizarding World products |
| Dispatch | Within 24 hours for items in stock |
Related collections
- Diagon Alley
- Harry Potter Collection
- Harry Potter Gift Sets
- Harry Potter Baking
- Harry Potter Christmas
- Harry Potter Special Offer
Frequently asked questions
How often do new products arrive?
Continuously, as the licensors release them. New arrivals are added here before they reach their own category.
Why buy a new release quickly?
First batches are limited. When a manufacturer’s first run sells through, the restock can be months away.
Which brands bring the most new pieces?
Recently Cinereplicas for kitchen and baking, alongside our own gift sets and new stationery designs.
Do new arrivals have the same product information?
Yes — dimensions, materials and contents, with nutritional values and allergens on edibles and age ratings on toys.
Do seasonal items appear here first?
Yes, Christmas, Easter and back-to-school lines appear here before moving to their own categories.
How quickly do you dispatch a new arrival?
Items in stock are prepared for dispatch within 24 hours, the same as the standing range.
Items in stock are prepared for dispatch within 24 hours.
Product sorting
Brands
List of products
Officially licensed Harry Potter necklace with a pendant shaped like the Felix Felicis potion bottle, 100% brass, in a bottle-shaped gift box.
Officially licensed Harry Potter cotton tote bag printed with the Dark Mark and the word Morsmordre, 70% polyester / 30% cotton, weight 140 g.
Officially licensed Harry Potter cotton tote bag printed with the Honeydukes sweet shop, 70% polyester / 30% cotton, weight 140 g.
Harry Potter socks with the Gryffindor house crest and Gryffindor lettering, red and yellow argyle pattern. One pair, unisex, one size EU 38–45.
Advent calendar with 24 wax melts in 11 scents and a tealight scent lamp with gold Harry Potter motifs. Official Harry Potter licence.
Officially licensed gift set of 12 pairs of Harry Potter socks with Hogwarts and all four house designs in a trunk, one size EU 38–45.
Officially licensed Harry Potter bath set with a Honeydukes design, packed in a box shaped like Bertie Bott's Every Flavour Beans, size 12 × 15.8 × 15.8 cm.
Officially licensed Harry Potter cosmetic set in pink and white with Hedwig and Happee Birthdae motifs for hair care, package size 23.5 × 26 × 4.2 cm.
Officially licensed Harry Potter gift set with a Dobby the house-elf design - notebook, pen and socks in one package, size 25.5 × 22 × 2.5 cm.
Chocolate advent calendar with a Hogwarts design: 200 g of milk chocolates, a paper Hogwarts castle to assemble and Harry Potter figures to cut out. Official Harry Potter licence.
A carbonated soft drink with a buttery caramel flavour in a clear 330 ml can. It shimmers when turned, and it is sugar free with sweeteners.
Chewy butterbeer-flavoured sweets in a tin barrel. 42 g, alcohol free, and the barrel stands 9 cm tall.
A collector's advent calendar shaped like the Time-Turner, with 24 doors and 24 exclusive pieces of jewellery and accessories. Two rotating rings, built-in lights and an hourglass, 32 × 32 × 6.5 cm.
An advent calendar in the Marauder's Map design. Behind its 24 doors are jelly beans in ten flavours, 190 g in total.
Gift set of 3 muslin squares in 100% breathable cotton featuring Harry, Hermione, Ron, Hedwig and Dobby, suitable from birth, in an illustrated gift box. Official Harry Potter licence.
Gift set of 3 soft, absorbent baby bibs featuring Harry, Hermione, Ron and Dobby, suitable from birth, in an illustrated gift box. Official Harry Potter licence.
Complete wizard costume: black hooded cape for a height of approx. 140-158 cm, pointed hat, 43 cm brown wand and round glasses. For Halloween, fancy dress and parties.
Round black wizard glasses with plastic lenses, approx. 13.5 × 4.9 cm - a quick accessory for a wizard costume for Halloween, fancy dress and parties.
Brown plastic wizard wand, 43 cm long - an accessory for a wizard or witch costume for Halloween, fancy dress and birthday parties.
Black wizard cape with hood and long sleeves for a height of approx. 140-158 cm, made of gabardine and satin. The basis of a wizard costume for Halloween and fancy dress.
Set of 6 white Harry Potter invitations, 18.5 × 9.5 cm, with space to fill in, 6 envelopes with the Hogwarts crest and 6 sticker seals. Official licence.
Paper Harry Potter party hats shaped like the Sorting Hat, 6 pcs per pack, 16 cm tall, with house stickers and glue dots for assembly. Official licence.
Round Harry Potter foil balloon with a gold Hogwarts crest on both sides, approx. 50 cm when inflated, divided into quarters in the colours of the four houses. Helium or air, official licence.
Gift set of 3 Luna Lovegood accessories: her Spectrespecs, a 160 cm butterbeer-cork necklace and radish-shaped earrings. In a tin box. Official licence.
Harry Potter ear cuff with Hedwig and a leaf-shaped earring joined by an 8 cm chain. No cartilage piercing needed, zinc alloy. Official Warner Bros. licence.
Harry Potter transparent umbrella with a Hedwig owl motif, dome shape, diameter 86 cm, curved handle. Official Warner Bros. licence.
Set of 4 Harry Potter cork coasters with the spells Reparo, Revelio, Alohomora, Wingardium Leviosa. Diameter 9.5 cm, protects the table. Official Warner Bros. licence.
Set of 4 Harry Potter cork coasters with the spells Expecto Patronum, Expelliarmus, Stupefy, Salvio Hexia. Diameter 9.5 cm, protects the table. Official Warner Bros. licence.
Harry Potter children's insulated lunch bag with a Hedwig motif, approximately 21.5 × 17 × 12 cm, cotton outer shell and insulated lining. Official Warner Bros. licence.
Harry Potter A5 notebook with 160 ruled pages styled after The Quibbler. Luna's Spectrespecs and an expandable front pocket included. Official Warner Bros. licence.
Set of 3 pairs of Harry Potter socks with Luna Lovegood motifs: Spectrespecs, pastel colours and playful patterns. Size EU 35 – 45, unisex. Official Warner Bros. licence.
Set of 3 pairs of high Harry Potter socks with Slytherin emblems, green and silver, size EU 35 – 45. Plastic-free packaging. Official Warner Bros. licence.
Harry Potter tie in the Slytherin colours (green and silver) with a woven house crest. Length 152 cm, width 6.8 cm, 100% microfibre. Official Warner Bros. licence.
Harry Potter tie in the Gryffindor colours (red and gold) with a woven house crest. Length 152 cm, width 6.8 cm, 100% microfibre. Official Warner Bros. licence.
Set of 2 Harry Potter hair accessories in the Ravenclaw colours: a fabric headband and a hair tie, blue and bronze, 100% polyester. Official Warner Bros. licence.
Set of 2 Harry Potter hair accessories in the Slytherin colours: a fabric headband and a hair tie, green and silver, 100% polyester. Official Warner Bros. licence.
Set of 2 Harry Potter hair accessories in the Gryffindor colours: a fabric headband and a hair tie, red and gold, 100% polyester. Official Warner Bros. licence.
Set of 6 embroidered Harry Potter iron-on patches with the Hogwarts house crests: Hogwarts, Gryffindor, Hufflepuff, Ravenclaw, Slytherin and the Deathly Hallows. 12 cm high.
Harry Potter plush keychain with the Hedwig motif, size 11 × 8 cm, 100% polyester, with a clip and carabiner. Official Warner Bros. licence.
Harry Potter plush keychain with the Dobby motif, size 11 × 8 cm, 100% polyester, with a clip and carabiner. Official Warner Bros. licence.
Set of 6 Harry Potter cookie cutters with Harry, Ron, Hermione, Dumbledore, Hedwig and Hagrid. Size 5 × 5 cm, BPA-free plastic. Official Warner Bros. licence.
Harry Potter Ravenclaw kitchen apron: unisex, 70 × 85 cm, black with blue ribbons, large bib and front pocket. Official Warner Bros. licence.
Harry Potter body mist in Slytherin house colours with a myrrh and tonka bean fragrance. A light, refreshing mist in a flat bottle that fits into your pocket or handbag. An officially licensed product from Mad Beauty.
Harry Potter body mist in Ravenclaw house colours with a vanilla and soft musk fragrance. A light, refreshing mist in a flat bottle that fits into your pocket or handbag. An officially licensed product from Mad Beauty.
Harry Potter body mist in Hufflepuff house colours with a tuberose and jasmine fragrance. A light, refreshing mist in a flat bottle that fits into your pocket or handbag. An officially licensed product from Mad Beauty.
Fruity Haribo gummy sweets shaped like magical objects from the Harry Potter world. Officially licensed, 160 g pack.
Harry Potter Dobby gift set: peppermint foot cream 150 ml and 1 pair of one-size socks, in 3D Dobby-shaped packaging.
Harry Potter beauty advent calendar with 24 doors full of bath, body and skin care products and accessories. Behind the first door is a UV wand that reveals the hidden numbers of the other doors.
Harry Potter lip balm in a 10 ml tube with a cherry scent and a detachable keyring with golden charms - Sorting Hat, lightning bolt, Harry's glasses and wand. An officially licensed product from Mad Beauty.
Harry Potter lip balm with a Sorting Hat design, 5 g, with a cherry fragrance. An officially licensed product from Mad Beauty.
A set of four hourglass-shaped bottles of scented Harry Potter bath dust, 4 × 50 g. Fragrances: cedarwood and lime, tonka and myrrh, vanilla and musk, jasmine and white flowers.
Harry Potter body mist featuring Platform 9 3/4, 100 ml, with a cedarwood and lime fragrance. An officially licensed product from Mad Beauty.
Harry Potter foil balloon featuring Platform 9¾, burgundy and beige, 35 cm inflated. Official Wizarding World™ product.
Harry Potter foil balloon with the Hogwarts crest, beige, 35 cm inflated. Official Wizarding World™ product.
Harry Potter foil balloon with magical motifs, black, 35 cm inflated. Official Wizarding World™ product.
Harry Potter foil balloon featuring Hogwarts Castle, black, 35 cm inflated. Official Wizarding World™ product.
6 reinforced Harry Potter balloons with double-sided print, 30 cm diameter, black and white. Official Wizarding World™ product.
Set of 2 Harry Potter foil balloons shaped like a Nimbus 2000 broom and the Golden Snitch. Official Wizarding World™ product.
Harry Potter paper garland with a gold Happy Birthday banner and Hogwarts house crests, 200 cm. Official Wizarding World™ product.
Set of 6 Harry Potter paper gift bags, black with beige magical motifs, 12 x 15.5 x 6 cm, one design. Official Wizarding World™ product.
Harry Potter paper party tablecloth, black with beige magical motifs, 180 x 120 cm, 1 pc per pack. Official Wizarding World™ product.
Harry Potter paper plates with magical motifs (HP logo, Golden Snitch, Chocolate Frog, house animals), beige, 23 cm diameter, 6 pcs per pack.
Harry Potter paper cups with magical motifs (HP logo, Golden Snitch, Chocolate Frog, house animals), beige, 250 ml, 6 pcs per pack.
Harry Potter paper cups with the Hogwarts crest and gold stars, black, 250 ml, 6 pcs per pack. Official Wizarding World™ product.
Harry Potter paper plates shaped like the Hogwarts crest with a gold rim, beige, 26 x 18 cm, 6 pcs per pack. Official Wizarding World™ product.
Harry Potter paper napkins with magical motifs (HP logo, Golden Snitch, Chocolate Frog, house animals), beige, 20 pcs, 33 x 33 cm.
Harry Potter paper napkins in the shape of a London to Hogwarts ticket, beige, 3-ply, 33 x 40 cm unfolded, 20 pcs per pack.
Harry Potter birthday candle with the Hogwarts crest, beige, 6.7 x 7.4 cm, on a 3.8 cm plastic stick. Official Wizarding World™ product.
Classic black pointed witch's hat with a 38 cm brim and 35 cm height - a quick costume accessory for a wizarding or Halloween party.
Folding paper decoration in the shape of a bat, approx. 45 x 17 cm when unfolded. Hang it up in seconds for a wizarding or Halloween party.
Classic black magical cauldron with a sturdy handle, approx. 18 x 13.5 cm - for sweets while trick-or-treating or as decor for a wizarding party.
A cotton tote bag with a Marauder's Map design and the oath "I solemnly swear that I'm up to no good" printed around its edge. Approx. 42 × 37 cm.
A cotton tote bag showing Hogwarts castle, with "I'd rather be at Hogwarts" printed around its edge. Approx. 42 × 37 cm, handles 29 cm.
Costume set with round black glasses and a wizard's wand, a licensed Harry Potter accessory.
Spinner keychain with the Sorting Hat and the crests of all four Hogwarts houses, with a metal ring.
A Harry Potter necklace with a spinning Deathly Hallows pendant bringing together all three symbols, on a 60 cm chain.
A grey metal Harry Potter pen with a charm of the house-elf Dobby, writing in black ink and supplied on an official card.
A silver-plated metal bookmark with a charm of the house-elf Dobby, approx. 14.5 × 3.3 cm, supplied on an official Harry Potter card.
Roleplay wand of Severus Snape – Potions Master at Hogwarts and member of the Order of the Phoenix. Slender, black with a finely crafted handle. Length 35 cm, PVC and ABS material. Official Warner Bros. licence.
Roleplay wand of Ginny Weasley – youngest of the Weasley siblings, member of Dumbledore's Army and the Order of the Phoenix. Length 30.5 cm, PVC and ABS material. Official Warner Bros. licence.
Roleplay wand of Sirius Black – Harry Potter's godfather and member of the Order of the Phoenix. Decorated with runic engravings and spirals, length 30.5 cm. PVC material, suitable for cosplay, photography and themed events. Official Warner Bros....
Premium Marauder's Map puzzle, 1000 pieces in XXL format 89 x 33 cm. Thick cardboard pieces, sharp print, practical decorative box. Completed puzzle can be framed as wall décor. Official Warner Bros. licence.
Light-up replica of Harry Potter's wand – lights up with a wave, adjustable brightness. Length 35 cm, powered by 2x AAA batteries. Official Warner Bros. licence.
Collector's replica of Harry Potter's first wand from films 1–2, 33 cm, hand-painted resin. Packaging includes an Ollivander's box with velvet and ribbon. Official Warner Bros. licence.
Collector's replica of Hermione Granger's first wand from films 1–2, 34 cm, hand-painted resin. Packaging includes an Ollivander's box with black velvet. Official Warner Bros. licence.
Collector's replica of Draco Malfoy's wand, 15 inches, hand-painted resin. Comes with a replica of the original Ollivanders wand box. Official Warner Bros. licence.
Set of 3 different pairs of Harry Potter socks featuring the house-elf Dobby. Unisex, EU sizes 35 - 45. Official Warner Bros. licence.
Set of 5 embroidered sew-on Harry Potter patches with the crests of Hogwarts and the four houses, 7.5 × 6.5 cm, 100% cotton. Official Warner Bros. licence.
Harry Potter set for making Chocolate Frogs: a mould for 6 frogs (27 × 19 cm), 12 collectable cards and 6 boxes to assemble. Official Warner Bros. licence.
Set of 5 Harry Potter cookie stamps with the crests of the four houses and Hogwarts, 6 cm diameter, food-grade silicone, wooden handle. Official Warner Bros. licence.
Harry Potter Hufflepuff kitchen apron: unisex, 70 × 85 cm, black with yellow ribbons, large bib and front pocket. Official Warner Bros. licence.
Harry Potter Slytherin kitchen apron: unisex, 70 × 85 cm, black with green ribbons, large bib and front pocket. Official Warner Bros. licence.
A large advent calendar with 24 doors. Behind each one is a bag of jelly beans and a trivia snippet from the world of Harry Potter, 192 g in total across ten flavours.